Direct Charcoal Ltd - 2017
The images on this page are for a long established charcoal manufacturing company, based in Brough in the Hope Valley, supplying charcoal and equipment to national retailers, restaurants and health care (in filters).
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We needed to clearly illustrate the different grades and size of charcoal available, show the products bagged, and feature some BBQ equipment in a studio 'garden setting'. The product shots were supplemented by images of food being cooked on a BBQ and the finished yummy end product.
IOP used multiple exposures to ensure the BBQ flames were clearly visible, with a hand held coloured flash head to create the effect of late evening sunlight to give a real summers evening feel.
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